Heuristic Evaluation
Your interface reviewed against established usability principles by experienced designers.
Trusted by Leading Enterprises
UI/UX Design ServicesDigital Experiences That
Digital Experiences That
Make an Impact
UX Audit
UX Audit Services
Analytics Review
Drop-off points, rage clicks, and abandoned flows identified from your existing data.
User Journey Mapping
Each key task walked end to end to find where friction actually occurs.
Accessibility Review
Conformance against WCAG standards checked, with issues ranked by user impact.
Conversion Analysis
The specific screens and steps costing you signups, purchases, or completions.
Prioritised Findings
A ranked list of fixes with estimated effort, so you can act on the cheap wins immediately.
Heuristic Evaluation
Your interface reviewed against established usability principles by experienced designers.
Analytics Review
Drop-off points, rage clicks, and abandoned flows identified from your existing data.
User Journey Mapping
Each key task walked end to end to find where friction actually occurs.
Accessibility Review
Conformance against WCAG standards checked, with issues ranked by user impact.
Conversion Analysis
The specific screens and steps costing you signups, purchases, or completions.
Prioritised Findings
A ranked list of fixes with estimated effort, so you can act on the cheap wins immediately.
ResearchUser Research and
User Research and
Usability Testing
Opinions about design are cheap. Evidence from real users settles arguments faster.
User Research
Interviews, surveys, and contextual observation to understand what users actually need.
Usability Testing
Real users observed completing real tasks, with findings recorded and prioritised.
Persona Development
Research-backed profiles of who you are designing for, based on data rather than assumption.
Competitor Analysis
How comparable products solve the same problems, and where the gaps are.
A/B Test Design
Test hypotheses and success metrics defined so results are conclusive.
User Research
Interviews, surveys, and contextual observation to understand what users actually need.
Usability Testing
Real users observed completing real tasks, with findings recorded and prioritised.
Persona Development
Research-backed profiles of who you are designing for, based on data rather than assumption.
Competitor Analysis
How comparable products solve the same problems, and where the gaps are.
A/B Test Design
Test hypotheses and success metrics defined so results are conclusive.
Our Process
Our Design Process
Our Tech Stack
Tools We Design With
Why AB ArkWhy Teams Choose Our
Why Teams Choose Our
Design Team
Research Before Pixels
We find out what users need before deciding what the screens look like.
Designs That Get Built
Our designers work with our engineers daily, so handoff does not turn into a negotiation.
Measured Against Outcomes
Success is a conversion rate or a task completion time, not a compliment on the visuals.
Systems, Not One-Offs
We deliver component libraries and documented rules so consistency survives after we leave.
Accessibility as Standard
WCAG conformance considered from the first wireframe, not retrofitted before launch.
Full Ownership of Files
You own every source file, component, and asset we produce.
Industries
Industries We Design For
Healthcare & Medical AI
FinTech & Banking
E-commerce & Retail
Logistics & Supply Chain
Industrial AI
SaaS & B2B Platforms
EdTech & Learning
How We WorkChoose How We Work
Choose How We Work
Together
Add Designers to Your Team
Skilled UI/UX designers working under your project manager, inside your existing process. Best for filling capacity gaps on a live roadmap.
Hire a Dedicated Design Team
We manage the full design process from research through handoff, aligned to your KPIs. Best for long-term product work.
Project-Based Design
A defined design engagement with fixed scope and cost. Best for a redesign, an audit, or a single product launch.
Built. Tested. Shipped
Design Work We've Delivered
Vocaliv
Vocaliv helps training institutes scale course delivery, reduce trainer workload, and launch new programs faster through AI-powered lesson planning, voice-based content creation, automated quizzes, and 24/7 student support.
AI Call Agent
Modern businesses lose countless opportunities simply because they cannot answer every incoming call. The AI Receptionist Platform solves this problem by providing businesses with a 24/7 intelligent voice assistant that answers calls instantly, manages bookings, and supports customers with natural conversations.
UCLODIA
AB Ark built Angela, an AI voice assistant that answers UCLODIA’s website visitors, qualifies prospects, and books consultations in the same conversation, lifting visitor conversion from 2.4% to 8.1%.
AI4 Real
AI4Real automates real estate marketing with intelligent video creation. It combines AI, property data analysis, and templates for agencies to create professional videos instantly.
Eventas
AB Ark transformed Eventas AI into a self-operating ecosystem, replacing manual chaos with a high-precision AI Command Center.
All In One Accounting
Modern businesses often rely on multiple disconnected systems to manage tasks, communication, data, and workflows. The All-in-One Business Platform consolidates these essential tools into a single, centralized ecosystem that simplifies operations and enhances productivity across teams.
Success Stories
What Our Clients Are Saying
M. Salim
Acting CEO, Ebanah
“They work smartly.”
Karabo Letsholo
Director & Founder, Mahala Airtime
“This ownership mindset is rare in vendors.”
Zach Wagner
Founder & CEO, BrightWay AI
“Content creation time was reduced by 85%”
Andrew Walker
Director, SA Property Investors Network
“It's a game-changer.”
FAQs
UI/UX Design FAQs
UX design decides how a product works: the structure, the flows, and the order of steps. UI design decides how it looks and responds: layout, colour, typography, and interaction detail. UX comes first. A beautiful interface on a confusing flow still fails.
Most redesigns run between $8,000 and $45,000. A marketing site refresh sits at the lower end, a full product redesign with research and a design system at the higher end. Page count matters less than the number of distinct templates and flows.
Typically 6 to 14 weeks. A focused redesign takes 4 to 6 weeks, a full product design with research and testing takes 3 to 4 months. Approval cycles usually affect the timeline more than the design work itself.
A UX audit reviews your existing product against usability principles and real user behaviour, then ranks the problems by impact. It suits teams who know something is wrong but not what. It usually costs a fraction of a redesign and often prevents an unnecessary one.
For a new product or a significant redesign, yes. Research is cheaper than rebuilding around a wrong assumption. For a small visual refresh on a product you already understand well, it may not be necessary.
99%
JOB SUCCESS
15000+
WORKING HOURS
500+
HAPPY CLIENTS
60+
PROFESSIONAL TEAM
